Collection: Ashtrays

Yemma Goods was founded by two Moroccan friends with a shared love for the craftsmanship, culture, and beauty they grew up around. This is not a business we built from the outside looking in. Morocco is our home, and the artistry behind these pieces is part of the world that shaped us. Yemma Goods began with a simple idea: to create a space where authentic Moroccan handmade goods could be shared with people who value character, tradition, and meaningful design.

Because we come from this culture, we see these products as much more than decor or merchandise. Behind every hand-carved box, woven basket, ceramic piece, or textile is a story of heritage, skill, and generations of knowledge passed down over time. We work closely with artisans in Morocco not only because we admire their craft, but because we want to help preserve and promote it in a way that feels respectful, honest, and lasting.

Our mission is to bring authentic Moroccan craftsmanship to homes around the world while honoring the people and traditions behind it. We believe handmade goods carry a depth and soul that mass-produced items simply cannot replicate. By building Yemma Goods, we hope to shine a light on the richness of Moroccan artistry and offer pieces that reflect both timeless tradition and everyday beauty.

The name Yemma, which means “mother” in Moroccan Darija Language, reflects the warmth, care, and sense of home that are at the heart of our brand. Yemma Goods is our way of sharing a part of Morocco with the world—through objects made by hand, shaped by culture, and chosen with pride. We are here not just to sell products, but to tell a story we truly belong to.